AK Shyam Santhosh: Founder, Zrava Creative Concepts Pvt Ltd
Coming from a business-oriented family with over 75 years and three generations in the print and media business, paving the way to incorporate a distinctive branding and digital marketing company—Zrava Creative Concepts.
Having
graduated in Visual Communication and a post-graduate in Journalism & Mass
Communication (Amity University), I followed my father's footsteps but in a
digital way.
I
started in 2012 with a branding and event management company and over the years
transformed it into a Digital Marketing & Web Tech company.
Zrava Creative Concepts Pvt Ltd
Zrava specializes in running creative and strategic communication for brands to achieve maximum visibility in the digital space.
Zrava’s objective is to provide key capabilities to start-ups and micro-businesses that might not have the required in-house teams and technology to promote and market their business in the digital landscape. We provide a range of expertise, right from content generation to graphic designing and web tech resources.
Our expertise is in setting up offshore teams for clients based on their requirements and providing dedicated resources to SMEs to take care of their project management with day-to-day task
Key Capabilities Of Zrava
1.
Graphic Production
2.
Video Production
3.
Content Development
4.
Web sites design & development
5.
Digital Marketing
6.
Hosting Maintenance
7.
Branding
8.
Advertising
Work Methodology
We don’t believe in one solution for all clients. We at Zrava work on personalized solutions for each of our clients' needs. Our exclusive approach, along with providing individual resources for each of our clients, makes Zrava an extension of the client's company rather than a consulting agency.
Turn Around with Zrava Magic
As we don’t just cater to a selective industry; we have a large repository of how things work with different industries globally. This enables our team to learn and develop multi-specialty skills. Zrava not only caters to our clients but also serves as a learning hub for our team. We are looking at utilizing the knowledge acquired over the years to train and educate people looking to expand their scope of career in this forte. We are really excited to launch Z.edu soon to enable this vision and create a true difference.
Role of Creativity
As we don’t just cater to a selective industry; we have a large repository of how things work with different industries globally. This enables our team to learn and develop multi-specialty skills. Zrava not only caters to our clients but also serves as a learning hub for our team. We are looking at utilizing the knowledge acquired over the years to train and educate people looking to expand their scope of career in this forte. We are really excited to launch Z.edu soon to enable this vision and create a true difference.
Customer’s Expectations
Our customers' needs are very fluid. We do have customers who exactly know what will work for them. However, we do have customers who may have a very nascent vision of the design for their brand. So we sit with clients and work extensively on an array of options, creating the entire brand narrative and helping them to identify their target audience and the engagement required to reach the target audience.
Favorite moments at Zrava
My favorite moment at Zrava is how we conceptualized Zrava right from the nascent idea stage to what it is now. It’s the brainstorming sessions we have at work that drive more vigor in us. Our office is pet-friendly, and my pup used to be the first one to clock into work and the last one to leave the office. She was our support system during all the intense setting up stages.
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