Prasad Bsvss, CEO, BlueLife TechnoSciences India
Prasad brings over three and a half decades of rich experience to the table. A graduate in Electronics & Communication and also a Commerce graduate from Andhra University, he honed his skills at the prestigious AP Residential School, Tadikonda, where he excelled in fine arts, science fairs, and NCC programs. With a strong foundation in semiconductor devices and applications (1992-1997), he diversified into automotive electronics, high-performance IP megapixel cameras for public sector organizations, and defense applications (1997 onwards). In 2010, he pioneered an innovative platform for designing, developing, manufacturing, and marketing affordable, advanced residential water purification systems while addressing quality, technological, and maintenance gaps in the industry. Under his visionary leadership, BlueLife TechnoSciences India continues to thrive.
Areas of Expertise
His areas of expertise include Deep Analysing Skills,
Understanding the real time need, Research and Development, Manufacturing and
Marketing.
BlueLife TechnoSciences India
The management and technical team of BlueLife come with over three and a half decades of successful national and international experience in multiple industry verticals. BlueLife's client engagements span worldwide, and it will be ever ready to work with the same never-ending passion and commitment towards helping its future customers succeed in their own pursuits, whether they are individuals, the private sector, or governments, with its innovative, unique, cost-effective, customer-centric, and environment-friendly products and solutions.
Future plans and Goals
BlueLife aims to be the
best brand in residential water purification systems, distinguished by quality,
creativity, and innovation, while upholding ethical business practices and
social responsibility. By promoting water purifiers, BlueLife recognizes the
critical role they play in protecting people from water-borne diseases, as
water is life.
Vision Behind BlueLife
Prasad Bsvss was inspired
to enter the water purification market after observing a lot of gaps in
researching the water purification industry and product line in terms of
quality, technological advancements, and maintenance issues. BlueLife, under
his leadership, stands unique in its feature-rich products like Digital RO®
(India’s first microcontroller-based water purification system introduced in
2010), filter change indicator (First of its kind), with detachable
stainless-steel storage (First of its kind), and aluminum enclosure (First of
its kind), with very low maintenance costs.
Unique Values
When a brand launches its
product in the market, it attempts to position its brand uniquely among other
brands present in the market. Therefore, it is critical to understand the
strengths, weaknesses, opportunities, and threats of each of those competitors,
along with the industry structure itself. This knowledge is important because
it’s the competition that helps BlueLife to own the unique benefit in its
customers’ minds that its competitors have not addressed and cannot easily
address in the future." In BlueLife’s case, it is the detachable stainless
steel storage tank with aluminum enclosure and advanced Digital RO technology.
Brand Positioning: Purity
Uncompromised
- Value for money to the customers.
- Best design team, products are in-house designed, Innovative and Unique, superior in quality with international quality standards.
- SS 304 Grade Stainless-Steel Storage Tank, water is Hygienic until consumption.
- No microplastic leaches, No BPA, No harmful and toxic substances into water, unlike other plastic storage purifiers.
- Unique - Detachable Stainless-Steel Storage Tank that can be Removed, Cleaned, Replaced, and Refilled with Pure Water.
- Digital RO® Technology
- Biodegradable, environmentally friendly powder-coated aluminium sheet metal enclosure for lifetime durability; choice of colors according to the kitchen ambience.
- Compact designs and aesthetics
- Application-oriented, user-friendly, and maintenance-friendly features.
- Affordable Price
- Very low maintenance cost compared to other purifiers available in the market.
- Service friendly.
I've been using Tulipred model n very satisfied with the quality of water and taste. I've recommended it to all my family n friends. The biggest USP is SS water tank which is detachable n can be cleaned. There is no looting by AMC. The body is made up of rugged aluminium. Use it without any doubt.
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