Hussain Kalsekar – A Visionary Leader and Marketing Professional in Digital Innovation Driving Achievements with Advertising Expertise

 

Hussain Kalsekar, Founder and CEO, 366DigitX
 
Could you like to introduce yourself to the audience?
 
I am Hussain Kalsekar, the Founder and CEO of 366DigitX-a complete digital marketing agency that believes in uplifting businesses to shape their future in the digital arena. Having worked for over 19 years in the field of marketing and advertising, I have been fortunate enough to collaborate with reputed brands from diverse industries, designing and developing innovative marketing strategies that generate actual results. My passion has led a journey through digital marketing, driven by growth, creativity, and data-backed decision-making.
 

Can you give an overview of 366DigitX, its services, and what inspired you to start this venture?
 
366DigitX is a 360 digital marketing agency that empowers businesses to broaden their reach, enhance their brand visibility, and achieve measurable growth. Our services include:
 
●   SEO & SEM
●   Social Media Marketing
●   Content Marketing
●   Email & Performance Marketing
●   Web Development & UI/UX Design
 
The original idea behind the inception of 366DigitX was to create a bridge to connect businesses with the digital world. What the agency delivers is an understanding of digital marketing as well as a strategic partnership with brands on sustainable online success.
 
 
Can you walk us through your educational and professional journey, highlighting any notable achievements, honors, and awards along the way?
 
I hold a bachelor's degree in Business Management Studies and a master's degree in Marketing and Advertising. This education has sharpened my interest in the field of digital marketing from an early age, as over the years, I have worked with some of the top brands to develop their digital presence.
 
Here are some of my recognized achievements and awards:
 
This is some of my starred recognition and awards:
 
●   10 Influential Leaders of the Year 2024 - The Economic Times.
●    Forbes 200 Nominee in India (2024) - Recognized for excellence in Digital Marketing.
●    High Flyers 50 Global Icon Awards 2023  - Leader in Digital Marketing India.
●    Inspiring Entrepreneur of the Year 2023 - Ministry of MSME, Govt. of India.
●    Top Most Digital Marketing Leaders 2022 - for the contribution to industry.
●    Top 100 Smartest Digital Marketing Leaders (2020) - for their strategic impact.
 

Could you share your current roles & responsibilities, and field of expertise, could you share them with us?
 
As the Founder and CEO of 366DigitX; however, my role does not end there; I also spearhead the strategy, innovation, and growth of the enterprise. My role include:
 
●   Creating high-impact digital marketing strategies for clients across industries.
●   Supervising campaign performance and ensuring ROI-driven results.
●   Leading a team of creative marketers, designers, and strategists to achieve excellence.
●   Networking with industry leaders and innovators worldwide to foster business growth.
 
 
Which key skills have made you successful in both an entrepreneurial and digital marketing role?
 
●   Strategic Thinking: Maintaining a broad perspective so that marketing aligns with business goals.
●   Flexibility: Adapting to ever-changing digital trends and algorithms.
●   Performance measured through Data-Derived Results: Analytics serve as the foundation for performance improvements.
●   Leadership & Team Building: Effectively guiding a passionate and skilled team.
●   Partnerships & Trust Established: Valuing long-term relationships.
●   Creativity & Innovation: Formulating out-of-the-box marketing campaigns .
 
 
Can you highlight some of the most impactful projects and noteworthy publications which demonstrate the achievement and success that you have had?
 
366DigitX has engaged in several high-impact digital campaigns over the years, setting industry benchmarks. Some of our best projects include:
 
1.      Optimizing Instagram for Premium Perfume Brand
 
●     Challenge: The brand aimed to enhance its Instagram presence and generate leads.
●     Solution: We implemented an optimized content strategy, focusing on visual storytelling, influencer collaborations, and targeted promotions.
 
Results:
 
●    Followers surged from 15K to 33K in a short time.
●    Increased product inquiries and customer engagement through strategic Instagram ad placements.
●    Outcome: The brand established itself as a top choice for fragrance enthusiasts , driving brand awareness and sales.
 
2.       Facebook Ad Campaign for a Leading Hotel Management Institute.
 
●    Challenge: The client needed to attract prospective students and increase course enrollments.
●    Solution: We crafted a highly targeted Facebook ad campaign focusing on:
●    Lookalike audience targeting based on previous student data.
●    Compelling ad creatives with clear CTAs.
●    Retargeting strategies for website visitors.
 
Results:
 
●   Over 500 qualified leads generated in a brief period.
●    Reduced cost per lead (CPL) by 35% through continuous campaign optimization.
●    Outcome: The educational institution saw a significant uptick in course inquiries and registrations, affirming the effectiveness of our lead generation strategy.
 
 
What advice would you give to aspiring entrepreneurs looking to launch their own businesses?
 
●   Start Early - There is no "perfect time" to begin. Instead, take calculated risks and learn along the way.
●   Build a Strong Network - Your network is your net worth; connect with industry experts, potential clients, and mentors.
●   Focus on Value Creation - The more value you provide to your audience, the quicker your business will grow.
●   Embrace Digital & Drive Decisions with Data - Utilize analytics, automation, and AI for a truly scalable business.
●   Stay Agile & Innovate - Things change rapidly today, and you must be flexible to try new approaches continuously.