Prasad Patole, Co-Founder and CEO, Rewardwale
Could you introduce yourself to the audience?
I am the Co-Founder and CEO of Rewardwale, India’s leading
review video platform designed to create value for both users and brands by
enabling authentic product and service experiences. My mission is to build the
country’s most trusted and engaging review platform while driving business
strategy, revenue growth, and team development across India.
With nearly two decades of experience as a techno-business
leader, I have led large-scale technology transformations, managed delivery
programs, built business units, and fostered global customer relationships. My
expertise spans revenue generation, technology-driven business expansion, and
strategic planning, strengthened by my education at IIM Ahmedabad. Over the
years, I have successfully led teams of solution architects, business managers,
and technology consultants to deliver cutting-edge, automated solutions across
various industries across the globe.
Could you give an overview of your venture
Rewardwale, its services, and what inspired you to start it?
Rewardwale is a next-generation review platform designed to
incentivize users for sharing authentic feedback. Our mission is to build a
trustworthy and rewarding ecosystem for both consumers and businesses. We
recognized that genuine user feedback is highly valuable but often overlooked,
and we set out to change that by offering meaningful incentives.
For businesses, Rewardwale provides an opportunity to
manage their profiles, engage directly with customer reviews, and improve their
services based on real user insights. This transparent communication fosters
continuous improvement and enhances customer satisfaction.
India’s current review system is flawed, flooded with fake
and sponsored reviews that mislead buyers in their purchasing decisions.
Rewardwale addresses this issue by offering a platform where every review is
genuine, and the best part—our content is entirely user-generated (UGC). You
can look at our platform https://rewardwale.com
Can you walk us through your educational and professional background, and highlight some notable achievements?
An alumnus of the prestigious Indian Institute of
Management (IIM) Ahmedabad, I possess over 20 years of extensive experience in
driving large-scale technology transformations, managing high-performing
business units, and fostering strong customer relationships across
international markets. My expertise spans multiple domains, making me a key
contributor in shaping the future of business and technology.
Continuing my literary journey, I am currently working on
my second book, which is set for publication in February 2026. With my deep
industry insights and strategic acumen, my upcoming work is expected to be
another impactful contribution to the discourse on technology and innovation.
My contributions over the years have been recognized
through multiple awards and accolades from esteemed organizations such as IBM
and Intel.
Can you describe your current role and responsibilities, and how your expertise has influenced Rewardwale’s success?
As the founder & CEO of Rewardwale, I drive
product development, marketing strategies, and strategic partnerships to ensure
continuous growth and innovation. With a strong background in strategy and
planning, I have played a key role in shaping the platform’s user experience,
scalability, and overall vision.
Rewardwale is expanding rapidly, with over 200 new users
joining daily and more than 100 brands actively using our platform to connect
with their customers and potential audiences. Our mission is to revolutionize
the review ecosystem by making it more transparent, reliable, and rewarding for
both consumers and businesses.
By incentivizing users for sharing genuine feedback, we are
not only fostering trust but also helping brands build stronger relationships
with their audiences. As we continue to grow, we are focused on enhancing our
features, forming valuable partnerships, and creating a sustainable and
impactful ecosystem that benefits all stakeholders.
What key skills do you believe are essential
for success in your roles, and how have you developed them?
Long-term success in any field, especially
entrepreneurship, requires a combination of leadership, problem-solving, and
adaptability with persistence. Leadership is essential for guiding teams,
making strategic decisions, and inspiring others toward a shared vision.
Problem-solving enables entrepreneurs to navigate challenges, think critically,
and find innovative solutions in the face of obstacles. Adaptability ensures
they can pivot and evolve with changing market conditions, while persistence
keeps them moving forward despite setbacks. The best way to develop these
skills is by applying them daily—taking initiative, embracing challenges as
learning opportunities, and continuously refining strategies based on feedback.
When consistently practiced, these qualities become the foundation for
sustained growth and success.
Could you highlight any key publications you've
authored or contributed to and how they’ve influenced your leadership style?
I have been writing articles on LinkedIn and Medium for the
past six years, along with publishing technical papers. Over time, I have
realized that writing is not just about sharing knowledge but also about
exploring new ideas, challenging perspectives, and sparking meaningful
discussions. As an author, I strive to introduce my readers to innovative
concepts that can help them navigate the rapidly evolving landscape of
technology and business.
In my book, I delved into the role of automation in
transforming businesses and emphasized how users should view it as a tool to
enhance efficiency rather than something to fear. The rise of AI has
accelerated automation on an unprecedented scale, making it more critical than
ever for individuals and organizations to adapt. Rather than resisting change,
businesses should embrace automation as a means to optimize workflows, increase
productivity, and drive innovation.
One of the most valuable lessons I’ve learned through
writing is the importance of attention to detail. Before executing any
plan—whether in writing, business, or technology—thorough research and careful
planning are essential. The process of writing articles and technical papers
has reinforced this discipline, teaching me to analyse topics deeply, validate
information, and structure content in a way that is both insightful and
impactful.
As technology continues to advance, the ability to stay
informed and adapt will determine success. I hope to continue sharing my
knowledge and insights, helping readers understand and leverage the power of
automation and AI in their professional and personal lives.
How do you balance work and life, and what
advice would you give to aspiring entrepreneurs?
Balancing work and life as an entrepreneur requires setting
clear boundaries, prioritizing tasks effectively, and leveraging delegation or
automation to optimize productivity. Taking regular breaks, maintaining a
healthy lifestyle, and dedicating time to personal interests help prevent
burnout and sustain long-term success. For aspiring entrepreneurs, it’s
essential to start small while thinking big, stay resilient through challenges,
and continuously adapt based on market needs. Networking with mentors and
industry peers provides valuable insights, while taking decisive action ensures
progress. Most importantly, focusing on delivering real value to customers lays
the foundation for sustainable growth and success.
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